Aviva

Challenge

Raise Aviva’s profile as the number one sponsor of
UK athletics from grass roots to podium.

Platforms

• Aviva UKA Academy
• English Schools Championships
• On Camp with Kelly (Holmes)
• Ambassador Activation (Kelly Holmes, Jess Ennis,
  Christine Ohuruogu and Phillips Idowu)
• Aviva Series
• World Championships

Highlights

In five years, TVC has worked with Aviva on over 60
projects - resulting in high levels of unprompted
brand recall of the sponsorship.

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